NUTRISYSTEM INTRODUCES NEW BMI APP FOR THE iPhone™
Free Downloadable BMI App is the Latest Addition to the Nutrisystem Suite of Weight Loss Management Mobile Apps
FORT WASHINGTON, PA. (February 3, 2011) – Nutrisystem, Inc. (NASDAQ: NTRI), the number one home delivery weight loss program, today announced the expansion of its line-up of weight loss management mobile applications with the launch of its new BMI (body mass index) app for the iPhone™. The new app, which is downloadable for free at (http://itunes.apple.com/us/app/bmi-body-mass-index/id410449057?mt=8#), will provide Nutrisystem members and non-members with an engaging way to quickly and easily assess their BMI, as well as track and monitor changes in BMI over time.
BMI is an effective way to estimate healthy body weight and one of the most widely used diagnostic tools to help identify health and weight problems. The Nutrisystem BMI app for the iPhone features the ability to:
- Calculate BMI in seconds and tell the user if he/she is underweight, healthy or overweight
- Generate a basic diet plan to help improve and maintain an ideal BMI
- Save and track BMI data
- Provide reminders for regular BMI checks
“When it comes to healthy living, knowing and monitoring your BMI is a very important step in the right direction. At Nutrisystem, we feel that it is our mission to help all Americans lead a healthier lifestyle,” said Chris Terrill, Chief Marketing Officer of Nutrisystem. “With the introduction of this new, free BMI app for the iPhone, we’re making it simple for anyone – members and non-members alike – to measure their BMI and make positive changes to improve their health.”
Added Terrill, “This app is the latest addition to Nutrisystem’s suite of health and weight loss mobile apps. It furthers our commitment to serving as a leader in the mobile space for weight loss management solutions.”
The introduction of the new Nutrisystem BMI app for the iPhone follows Nutrisystem’s announcement that it has conducted an extensive revamp of its food program. Last month, Nutrisystem announced that it is incorporating its highest scoring, best tasting fresh frozen gourmet foods into all of its weight loss plans at the lowest price in the Company’s history. The Nutrisystem 28-day program will now include one-third frozen foods and two-thirds of pantry foods and comes with a gourmet money back guarantee and free shipping.
The Nutrisystem® Select® Plan, available only in the Continental U.S., can be purchased by calling the Nutrisystem hotline 1-800-891-3215 or logging onto www.nutrisystem.com.