Wednesday, February 6, 2013

Disney’s Hot Toys of 2013

Monsters University

Mike Wazowski and James P. Sullivan are an inseparable pair, but this was not always the case.  Monsters University tells the story of how these two mismatched monsters overcame their differences and became the best of friends.

Children will be able to recreate the fun, action and adventure of the film during playtime with products such as Scare Off Sulley from Spin Master, a feature plush that utilizes life-like animatronics and sound and light detection technology to change play modes and sense the environment.  Combining traditional role play with inventive characteristics, the Sulley Monster Mask from Spin Master is powered by children during play, reflecting their movements with its movable mouth and eyebrows.

Disney Toon Studio’s Planes

Disney Consumer Products’ merchandise program will be incremental to the Cars franchise with a robust lineup featuring of toys with broad retail support. The diverse product assortment draws inspiration from key, iconic film moments and features Dusty and his international racer friends with elements of global aviation. i-j9nKBzs-M

Fans will not be disappointed with the all-new collection of die cast vehicles, play sets and the Planes Tilt and Fly and Planes Air Race Trackset from Mattel anchoring the Planes toy line.  Planes fans can also recreate their favorite moments from the film with the deluxe remote control Dusty Plane from Thinkway, complete with an infrared remote control feature allowing kids to program this Dusty with action combo sequences. 

Disney Princess

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Timed with the release of The Little Mermaid Diamond Edition on Blu-ray™ this fall fans can celebrate Disney’s animated classic with a new toy collection that utilizes music to bring the products to life.  Some of the most unique products in the toy line include role play dresses and accessories from CDI. The all-new Ariel Musical Light Up dress with motion activated technology plays “Under the Sea;” and the transforming Mermaid to Princess Ariel doll from Mattel sings two different songs from the movie as it transforms.

Disney Fairies

i-xCrP54S-MIn spring 2013 girls can join Tinker Bell and friends on a tropical vacation in Palm Tree Cove, with an all-new 4.5” doll line and play sets from JAKKS Pacific.  Featuring pool and beach inspired fashions and accessories, Disney Fairies fans can dress and re-dress Tinker Bell and Silver Mist with the Tropical Vacation Fashion dolls.  Additionally, girls can explore the sand dunes of Palm Tree Cove with Rosetta’s Beach Buggy, serve delectable treats at Tink’s Tikki Treats Stand and twirl down the water slide into Tink’s Pixie Paradise Pool.  Each vehicle and play set comes with a 4.5” doll.  In fall 2013 young girls can play with Tink and her friends as deluxe 9” fashion dolls featuring additional points of movement, an all-new doll design and fashion forward outfits.

The Disney Junior programming block on Disney Channel reflects the emotional connection generations of consumers have to Disney storytelling and Disney characters, both classic and contemporary.  Continuing off the success of Disney Junior’s newest program, Sofia the First, DCP will demonstrate the strength of its new preschool toy line by introducing a robust new collection of products inspired by three popular Disney Junior shows, including: 

Jake and the Never Land Pirates

i-RxZRcqM-MIn 2013 DCP will introduce a fresh line of toys inspired by the hit series, Jake and the Never Land Pirates, which follows a crew of kid pirates – led by Jake and his pals Izzy and Cubby – and follows their Never Land adventures as they work to outwit two infamous characters, the one and only Captain Hook and Mr. Smee, from Disney's classic Peter Pan.  Anchoring the line is an assortment of play sets from LEGO.

Disney’s Sofia the First

In spring 2013 DCP will launch an extensive merchandise program for Sofia the First, the brand new show from Disney Junior featuring the young “princess in training,” Sofia. With each show Sofia teaches girls empowering lessons about kindness, forgiveness, generosity and self respect on her journey to learning how to i-h6kFzKh-Mbe a princess.

CDI will unveil an assortment of role play, dress up and plush toys. Girls can wear their own magical amulet, just like Sofia’s in the show, with an interactive feature that teaches special lessons to princesses-in-training with fun, interactive cards. Each amulet teaches 25 different lessons. Little girls will also love dressing up in Sofia’s dazzling tiara and beautiful gown that transforms into a tutu. Additional role play items will be included in the line as well as plush products of Sofia’s furry friends like Clover the Rabbit and a Sofia doll. The merchandise program will also include Sofia the First’s Magical Talking Castle and Sofia and her animal friends as talking feature dolls from Mattel.


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